
INTRODUCTION
Alterna travel store is a Travel agency based in Belgrade, Serbia.



THEIR GOAL
Alterna felt it was mandatory for them as a travel agency to have a responsive and easy to navigate website. They needed help figuring out how to help their customers spend less time trying to find what they need on their website.
WHAT WE DID
With our clients needs in mind, we wanted to help them achieve their goal while still making a visually good website. By sorting out the information in the correct way, we managed to make a system that takes a potential website user from home page to the last page in their path in only 3 clicks.
Now, there was no need for numerous clicking and searching for a particular location or accommodation, you were able to find everything you want in maximum 3 clicks on the website. To us, that was a success and also to our client. Their customer’s greatly appreciated simplicity of navigating through all travel locations and accommodations.
Easy navigation is extremely important on every website, especially one that has a lot of information and needs to attract a lot of potential customers.
We continued to work with Alterna some of their other projects and every time it was a pleasure and success.